Pushkar Lal Shrestha

Mr. Pushkar Lal Shrestha (Shrawan 25, 2015 – Baisakh 4, 2076) was the founding father of modern journalism of Nepal. He was the founding chair of Kamana News Publications (Nepal’s pioneer private publication house), Nepal Media Society (mother association of Nepal’s broadsheet dailies and satellite televisions) and International Press Institute (Nepal Chapter). He was active in journalism from 2041 – 2075 BS.

Son of a renowned businessman and humanitarian, Late Bharat Lal Shrestha, Mr. Shrestha also served as the Executive Member of Minimum Wage Determination Committee, National News Agency (RSS), Nepal Press Institute, Editors Society Nepal, Nepal Press Club and Press Council Nepal.

At the age of 24, borrowing Rs. 5,000 from his mother, Jamuna Devi Shrestha, he founded Kamana magazine (largest selling entertainment monthly magazine) in his basement with two friends. He then founded and became the Editor-in-Chief of Sadhana (largest selling health and beauty monthly magazine), Mahanagar (largest selling evening daily newspaper), Nepal Samacharpatra (leading national daily newspaper), www.newsofnepal.com (popular infotainment website) and Kamana Film Awards (the biggest award ceremony of Nepal).

Fearless and creative, Mr. Shrestha had a flair for reporting and editing. Understanding readers’ desires, he introduced human-interest stories, entertainment, investigative, health and development journalism in Nepal. In his peak, he was reaching an audience of 1,500,000 readers on a daily basis. This was before the Internet. He always believed in creating new market, rather than compete in existing markets.

For his remarkable contributions in journalism, Shrestha was honoured with the Gorkha Dakshin Bahu, Trishakti Patta and Birendra Aishwarya Service Medal. He was also the recipient of the World Newa Organization Samman, Press Council Gopal Das Journalism Award and Girija Prasad Koirala Smriti Journalism Award.

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KAMANA NEWS PUBLICATIONS

Late Pushkar Lal Shrestha founded the pioneer private publication house, Kamana Group, on Mangsir 15, 2041 (November 30, 1984) with a modest beginning and an initial investment of 50 USD from his basement. On the day, a letterpress – printed 10 page tabloid named Kamana. The maiden issue effectively addressed the vacuum in the market by catching the imagination of the readers desirous of knowing the latest on cinema, sports, culture, fashion, current affairs, science and many things that concern the man on the street.

The vision to resource the readership with current news and information paid off. An impressive beginning with 1500 copies of the first issue, rapidly multiplied manifolds on the following issues. The road to responsible journalism was set, to be traversed now only with dynamism.

Twenty-five issues later the publication was remodeled into a standard size color magazine predictably initiating the magazine culture in Nepal.

Thus began a tryst with the power of the letter complemented with authentic and reliable substance for the reader. Progressively the publishing Group added more publications of social relevance, Sadhana (1989), Mahanagar (1991), Nepal Samacharpatra (1995), NewsofNepal.com (2002) and Kamana Film Awards (2014).

From being the pioneer private publication house of Nepal, to publishing the Eastern edition from Biratnagar in May 7, 2001 and International edition from Qatar in June 16, 2005 for the first time, KNP set a milestone in print journalism.

Today KNP talks to its readers everyday, every week and every month – 365 days of the year. The publications of the group carry to its readers news with currency, analysis with an insight and coverage with an outlook. And it has been doing so for the last thirty-five years credibly.

Fair and accurate journalism that promotes broad based sustainable development has been the hallmark of Kamana News Publications since its founding.

And we are happy that we have lived up to the expectations.

KAMANA NEWS PUBLICATIONS

Late Pushkar Lal Shrestha founded the pioneer private publication house, Kamana Group, on Mangsir 15, 2041 (November 30, 1984) with a modest beginning and an initial investment of 50 USD from his basement. On the day, a letterpress – printed 10 page tabloid named Kamana. The maiden issue effectively addressed the vacuum in the market by catching the imagination of the readers desirous of knowing the latest on cinema, sports, culture, fashion, current affairs, science and many things that concern the man on the street.

The vision to resource the readership with current news and information paid off. An impressive beginning with 1500 copies of the first issue, rapidly multiplied manifolds on the following issues. The road to responsible journalism was set, to be traversed now only with dynamism.

Twenty-five issues later the publication was remodeled into a standard size color magazine predictably initiating the magazine culture in Nepal.

Thus began a tryst with the power of the letter complemented with authentic and reliable substance for the reader. Progressively the publishing Group added more publications of social relevance, Sadhana (1989), Mahanagar (1991), Nepal Samacharpatra (1995), NewsofNepal.com (2002) and Kamana Film Awards (2014).

From being the pioneer private publication house of Nepal, to publishing the Eastern edition from Biratnagar in May 7, 2001 and International edition from Qatar in June 16, 2005 for the first time, KNP set a milestone in print journalism.

Today KNP talks to its readers everyday, every week and every month – 365 days of the year. The publications of the group carry to its readers news with currency, analysis with an insight and coverage with an outlook. And it has been doing so for the last thirty-five years credibly.

Fair and accurate journalism that promotes broad based sustainable development has been the hallmark of Kamana News Publications since its founding.

And we are happy that we have lived up to the expectations.

KAMANA ENTERTAINMENT MAGAZINE

Kamana, the entertainment encyclopedia of Nepal, is the largest selling entertainment monthly magazine of Nepal. It is also the largest exported magazine from Nepal.  Perhaps the biggest success among the group’s publication, Kamana is the most popular entertainment monthly that carries its readers with an unbreakable emotional attachment issue after issue.

Established in Mangsir 15, 2041 (November 30, 1984), Kamana is primarily a film magazine but also covers music, fashion, arts, culture and theater, in short, the whole entertainment industry. Kamana is the best vehicle to reach youth, moviegoers and celebrities.

Kamana entertains and retains its reader loyalty. A predominantly middle to upper income leisure monthly, the product has a strong appeal among young women and men.

kamana.newsofnepal.com

FACT SHEET ON KAMANA

Circulation                   27,000 copies monthly
Audience                   405,000

Readership by Sex

Male                             35 percent
Female                         65 percent

Readership by Age

16 to 20                       38 percent
20 to 25                       30 percent
26 to 35                       18 percent
36 to 55                       12 percent
55 and above                02 percent

Readership by Economic Group

Strata A                       15 percent
Strata B                       38 percent
Strata C                       42 percent
Strata D                       04 percent
Strata E                        01 percent

Readership by Geographical Area

Kathmandu Valley      18,000
Outside Valley              9,000

SADHANA HEALTH AND BEAUTY MAGAZINE

 Sadhana is the largest selling Health & Beauty monthly magazine of Nepal. Since its inception, Sadhana has been acclaimed for its daring investigative stories on social issues, many of which voiced the plight of the public and compelled the administration to take corrective actions. Sadhana is also credited for pioneering investigative journalism in Nepal.

Established in 1989, Sadhana regularly covers articles on men’s health, women’s health, weight loss, beauty, fitness, yoga, nutrition, sex and relationship, environment and its effect on health, diet guide, healthy recipes, ayurvedics and herbal remedies. Sadhana is the best vehicle to reach doctors, nurses, clinics, hospitals, patients and health conscious people.

With new outlook and redesigned format, Sadhana is favorite of both male and female of all age groups in the middle and upper income segments of urban areas.

sadhana.newsofnepal.com

FACT SHEET ON SADHANA

Circulation                              32,000 copies
Audience                              480,000

Readership by Sex

Male                                        42%
Female                                     58%

Readership by Age

16 to 20                                   08%
21 to 25                                   29%
26 to 45                                   37%
46 to 55                                   19%
56 and above                           07%

Readership by Economic Group

Strata A                                   31%
Strata B                                   36%
Strata C                                   28%
Strata D                                   04%
Strata E                                   01%

Readership by Geographical Area

Kathmandu Valley      24,000
Outside Valley              8,000

MAHANAGAR EVENING DAILY NEWSPAPER

Established in 1992, Mahanagar was the first evening daily newspaper of Nepal. It had no competition and became the largest selling daily newspaper of Katmandu Valley. Focused on city news that developed during the day, the eveninger made an immediate appeal with earnest readers who desired to be fed with news currency. Mahanagar introduced hawker system and creative taglines and headlines for hawkers to sell in the market.

Attached to the Group’s publishing objectives of providing readers with insight into the developing situations of public interest, news analysis and reportage of value were carried into the four-page tabloid, meeting reader aspirations in greater measure. This is where Mahanagar distinguished once again from the rest of the daily tabloids.

Readers literally waited for Mahanagar to enjoy with their late afternoon tea. Unfortunately with the advancement of Digital and Online Media, Kamana Group had to halt one of the most popular dailies of Nepal. Mahanagar is still a household name in Kathmandu Valley and people have fond memories of it.

FACTSHEET ON MAHANAGAR

Circulation                            30,000 copies daily in Kathmandu Valley only
Subscriber                               7,000
Stationary/ Hawker Sales       23,000

Readership by Sex

Male                                        77 percent
Female                                     23 percent

Readership by Age

16 to 20                                   10 percent
21 to 25                                   23 percent
26 to 35                                   45 percent
46 to 55                                   15 percent
56 and above                           7 percent

Readership by Economic Group

Strata A                                   14 percent
Strata B                                   48 percent
Strata C                                   26 percent
Strata D                                   07 percent
Strata E                                   05 percent

NEPAL SAMACHARPATRA

Founded on 1995, Nepal Samacharpatra national daily’s editorial strategy made such distinction for itself that it soon broke into the bastion of other national dailies, harnessing a large portion of these readers, who still today make nearly 50% of Nepal Samacharpatra’s regular readers. For this reason, European Union and World View Nepal ranked Nepal Samacharpatra as the most balanced and credible newspaper.

The daily, beyond a high standard in reporting and news analysis has also set a benchmark in quality printing that has added to intense product satisfaction for the readers. Continuing with its policy to provide value addition, the daily now has also introduced interesting weekly features and supplements, addressing vital readers aspirations and consolidating a wider bond with the readers.

Surely Nepal Samacharpatra is not the leader by circulation but it stands tall as the irrefutable leader by substance of the contents. And having entered the fray late, the achievement has been no easy task.

Nepal Samacharpatra aims for leadership through the quality of readership. The fact that our news and presentation appeal to the discerning readers, speak volumes on our endeavor with the pen. And surely today, we provide the powerful, sales effective platform to reach a cross section of adult decision-making population who naturally make regular and potential users of every perceivable kind of merchandise in Nepal.

Nepal Samacharpatra in its stride has effectively positioned itself as the most read newspaper in Kathmandu Valley with a larger representation in the upper economic groups. These are the people who are influenced by the value brands and service. They judge for themselves the relevance of various commodities in shaping a good living. They make the biggest buyer segment with a high disposable income to support a cross-section of merchandise. And they certainly make the prized target for every brand.

Nepal Samacharpatra has created niche markets in certain segments.  For instance, Nepal Samacharpatra is the official newspaper of Private and Boarding School’s Association of Nepal (PABSON). Nepal Samacharpatra also has the highest penetration in Infrastructure sector of Nepal.

FACTSHEET ON NEPAL SAMACHARPATRA

Circulation                           50,000 copies daily
Audience                              500,000
Subscriber                            25,000 (Kathmandu Valley)
Stationary Sales                     15,000 (Kathmandu Valley)
Outside Valley                        10,000

Readership by Sex

Male                                    65 percent
Female                                    35 percent

Readership by Age

16 to 20                                   4 percent
21 to 25                                   20 percent
26 to 35                                   35 percent
46 to 55                                   27 percent
56 and above                           14 percent

Readership by Economic Group

Strata A                                   26
Strata B                                   38
Strata C                                   24
Strata D                                   07
Strata E                                   05

WWW.NEWSOFNEPAL.COM

Established on December 15, 2002, NewsofNepal.com is the first Nepali news website to use Unicode so that Nepalese readers did not have to download Nepali font to read the news in Nepali. Because of this reason, NewsofNepal.com set a milestone and immediately became one of the most popular websites.

NewsofNepal.com’s compelling news content and “balanced and credible” reputation of its already established publications attract loyal Nepalese visitors from the US to UAE, from Nepal to Nigeria, from Australia to Austria -basically from all over the world. Our average number of visitors is 175,000 per day. NewsofNepal.com gets the most visits from Nepalese readers who are temporarily residing in Gulf countries, South East Asia and the US.

NewsofNepal.com constantly breaks news and brings updated top stories from Nepal. An Online venture of Kamana Group (Kamana – Entertainment Magazine, Sadhana – Health and Beauty Magazine, Mahanagar – Evening Daily newspaper, Nepal Samacharpatra – National Daily Newspaper) and Kamana Film Awards, NewsofNepal.com contains a wide range of news, stories, analysis and videos from different segments.

The website has three sub domains to ensure that it loads the contents fast. Each sub domain serves as a complete portal specializing in its segment.

kamana.newsofnepal.com

sadhana.newsofnepal.com

awards.newsofnepal.com

Media Kit (When you click this, the Media Kit should open. Either in PDF or high resolution JPEG. It has been sent in email.)

CG KAMANA FILM AWARDS

CG Kamana Film Awards are a set of awards that honour artistic and technical excellence in Kollywood, Nepali film industry. The ceremony is the most prestigious and biggest awards ceremony of Nepal. The award ceremony was initiated in Mangsir 15, 2070 by Late Pushkar Lal Shrestha and Mr. Basant Chaudhary, Chairman of BLC Conglomerate on the 30th Anniversary of Kamana Magazine, the largest selling entertainment magazine of Nepal.

The ceremony is recorded, edited and televised on three to four satellite televisions a month later. The winners are selected based on a panel of judges and public voting. Sponsored by big conglomerates of Nepal and Unilever, CG Kamana Film Awards is often referred to as the Oscars of Nepal.

CG KAMANA AWARDS CATEGORIES

 HONORARY AWARDS

  1. Outstanding Contribution to Nepali Cinema
  2. Outstanding Contribution to Nepali Cinema
  3. Jury Awards

MAIN AWARDS

  1. Best Film
  2. Best Director
  3. Best Actor
  4. Best Actress
  5. Best Performance in a Negative Role
  6. Best Performance in a Comic Role
  7. Best Supporting Actor (Male)
  8. Best Supporting Actor (Female)
  9. Best Music Director
  10. Best Lyricist
  11. Best Playback Singer Male
  12. Best Playback Singer Female
  13. Best Directorial Debut
  14. Best Debut of the Year (Male)
  15. Best Debut of the Year (Female)

TECHNICAL AWARDS

  1. Best Story
  2. Best Screenplay
  3. Best Dialogue
  4. Best Editing
  5. Best Cinematography
  6. Best Choreographer
  7. Best Sound Design
  8. Best Background Score
  9. Best Action
  10. Best Makeup

 CRITICS AWARDS

  1. CG Critics Awards for Music
  2. CG Critics Awards for Fashion
  3. CG Critics Awards for Theatre

awards.newsofnepal.com

Bharat Lal Humanitarian Award

Bharat Lal Humanitarian Award is a national award presented annually to individual (s) or organization that promotes peace, equality and social justice. The award was established to recognize Nepali or foreign social workers who promote social work in Nepal. The award is named after PDG Lion Bharat Lal Shrestha, a prolific social entrepreneur. The award is presented at the Kamana Film Awards ceremony held each year by Kamana News Publications.

The award is named after PDG Lion Bharat Lal Shrestha, a prolific social entrepreneur. The award is presented at the Kamana Film Awards ceremony held each year by Kamana News Publications.

Year              Recipient
2076             Lion Sonam Sangpo

awards.newsofnepal.com

Pushkar Lal Media Award

Pushkar Lal Media Award is an annual award that honors Media Publishers, Editors, Journalists, Photo Journalists, Cartoonists and Advertising Gurus, who have contributed significantly for the growth of Nepali media sector.

The award is named after Pushkar Lal Shrestha, the Founder of Pioneer Private Publication House of Nepal, Kamana News Publications.

The award is presented at the Kamana Film Awards ceremony held each year by Kamana News Publications.

 

Year              Recipient
2076             Mr. Ram Krishna Manandhar, Chairperson, Image Group of Companies

awards.newsofnepal.com

Jung Bahadur Rana

Jung Bahadur Rana, a book published by Kamana Family is the largest selling historical novel of Nepal. Kamana Family has printed five editions of the historical and fictional novel on June 1995, July 1995, November 1995, November 2002, and September 2018.

Shree Tin Maharaja Sri Bir Narsingh Kunwar, popularly known as Jung Bahadur Rana was the founder of the Rana Dynasty and one of the most influential and important figures in Nepalese history. His highly ambitious character made his life story like a fictional movie. He introduced innovations into the bureaucracy and the judiciary and put significant efforts to modernize Nepal.

Tyranny, debauchery, economic exploitation, religious persecution, family rivals, foreign relations, and wars marked his rule. Therefore, Jung Bahadur appeals to all. Written and published in Sadhana magazine as a regular column by Shree Krishna Shrestha, the series became so popular and demanding, Kamana Family compiled and published the novel.

First Edition: Jestha 2052
Second Edition: Asar 2052
Third Edition: Kartik 2052
Fourth Edition: Poush 2059
Fifth Edition: Asoj 2075

Kalam

A wonderful effort to show the recent three decades of Nepalese Journalism, making Pushkar Lal Shrestha, a key personality of the first media house institutionally established in the Nepalese private sector, as a character, is " Kalam" written by Ashok Silwal.

A pile of difficult and thrilling experiences and feelings of Mr. Shrestha as a journalist and a publisher has been compiled in it. How has Mr. Shrestha been through with his journalism from monarchy to republic while undertaking a very sensitive role of the Editor-in-Chief and publisher? How has he kept himself regularly active during this journey? How has he maintained balance on duel roles of the editor and publisher or has he lost his control? How has his journey that began from cine-journalism reached the mainstream? What are the inner
facts of the print media business in Nepal? " Kalam" is a compilation of daring answers to such curious questions.

This book, with several invisible ups and downs along with challenges, may be useful and exciting for those affiliated and interested in journalism and common readers. Obviously, the character's journalism career filled with controversy, struggle, dedication, and excitement will be an inspiration to all. Moreover, with almost 400 pages and 36 sections, " Kalam" is also a biographical creation.

Published by Adroit Publishers of New- Delhi, India, " Kalam" shall undoubtedly be a collector’s issue for both teachers and students of Journalism and Mass Communications.

Date: Shrawan 25, 2069 (August 9, 2012) – Thursday

Kalam" has been released at once from San Francisco, Austin, London, Vienna, New Delhi, Kathmandu, Nanjing, and Sydney. Kalam has shown a new dimension by being the first Nepali book to be released worldwide.

 

यात्रा विदेशको चिन्ता स्वदेशका

नेपाली आधुनिक पत्रकारिताका संस्थापक पुष्करलाल श्रेष्ठद्वारा लिखित यात्रा वृत्तान्त ‘यात्रा विदेशको चिन्ता स्वदेशको’ नामक पुस्तकको आज मंसिर १५ गते विमोचन गरिएको छ ।

श्रेष्ठद्वारा प्रतिष्ठापित कामना समूहको ३७औं वार्षिकोत्सवका उपलक्ष्यमा भर्चुअल माध्यमबाट विमोचित यस यात्रा स्मरणमा उहाँले युरोप, अमेरिका, अफ्रिका र एसियाका विभिन्न मुलुकको भ्रमणका क्रममा प्राप्त गरेका रोचक र मार्मिक अनुभव र अनुभूतिहरु समेटिएका छन् ।

कामना न्यूज पब्लिकेसन्स् प्रालिद्वारा प्रकाशित यस पुस्तकमा स्वदेश र विदेशको अवस्थालाई तार्किक तथा मार्मिक ढंगले गरिएको तुलनात्मक विश्लेषण, नेपाली पत्रकारिताको विकासमा प्राप्त उपलब्धि र चुनौती, राजनीतिक विकृति तथा पछिल्ला दुई दशकमा स्वदेश तथा विदेशमा घटेका अनेकौं प्रभावशाली घटनाका सन्दर्भ समेटिएका छन् ।

यस पुस्तकमा पुष्करलालको देशप्रतिको चिन्ता, माया र अपेक्षाहरु अभिव्यक्त भएका छन् । करिब एक सय देश घुमिसकेका श्रेष्ठले त्यहाँको राम्रो अभ्यास आफ्ना मुलुकमा कसरी ल्याउन सकिएला भन्ने विषयमा चिन्ता प्रकट गर्नुभएको छ । नेपालमा त्यस्ता राम्रा अभ्यास हुन नसक्नु र मुलुकले समृद्धिको फड्को मार्न नसक्नुका पछाडि नेतृत्व तथा व्यवस्थापनमा देखिएका कमजोरी कारक रहेको विश्लेषण पनि उहाँबाट भएको छ ।

मानवीय भावना र संवेदनालाई पनि श्रेष्ठले आफ्नो यात्रा वृत्तान्तमा मार्मिक ढंगले समेट्नुभएको छ । माओवादी सशस्त्र द्वन्द्वका कारण मुलुक छोडेर अमेरिका विस्थापित हुने संघारमा पुगेका श्रेष्ठले पाएको दुःख र तनाबका सन्दर्भ सुन्दा अमेरिकाको आप्रवासनमा

रहेका नेपालीहरुको आँखा रसाएका थिए, जसको अनुभूतिले मात्र पनि स्रोतालाई भावविह्वल बनाउँछ भने उहाँको यात्रा वृत्तान्तले आम पाठकको मन जित्ने नै छ भन्ने विश्वास प्रकाशकको छ ।

नेपाली पत्रकारिताको संस्थागत विकासमा देखिएका उतार–चढाव र भित्री सन्दर्भहरु बुझ्नका लागि पनि ‘यात्रा विदेशको चिन्ता स्वदेशको’ पढ्नैपर्ने स्रोत सामग्री बनेको छ ।

उहाँको ‘यात्रा विदेशको चिन्ता स्वदेशको’मा नेपाली राजनीतिको चिरफार गरिएको छ । विदेशका अभ्यासहरु पनि पुस्तकमा रोचक ढंगले समेटिएका छन् । ‘हाइटीका कयौं मन्त्री त ज्यान बचाउनै मुस्किल भएका कारण छिमेकी मुलुक अमेरिकाको मायामीमा बस्छन् र आफ्नो विभागीय मन्त्रालयको निर्णय गर्नुपर्ने टिप्पणीका फाइलहरु मायामीमै झिकाएर हस्ताक्षर गरी पठाइदिन्छन्’ श्रेष्ठ एक सन्दर्भमा उल्लेख गर्नुहुन्छ ।

किताबमा कूटनीतिक सन्दर्भहरु पनि बारम्बार आउँछन् । सरकार र प्रशासनिक निकायहरुलाई सुझाव र सल्लाह पनि श्रेष्ठले दिनुभएको छ । ‘तीन घण्टापछि राहत सामग्रीसहित दर्जन हेलिकोप्टर काठमाडौंमा ओराली सहयोगको हात बढाउने भूकम्पलाई झेल्न सफल एवं अनुभवी छिमेकी समकक्षी प्रधानमन्त्री नरेन्द्र मोदीजस्ता विज्ञहरुको सल्लाह सुझाव लिएर अल्पकालीन र दीर्घकालीन योजना अघि सार्ने हो भने अझै विदेशी दातृ निकायहरुको विश्वास जित्न सकिने अवस्था छ’ एक सन्दर्भमा लेखक श्रेष्ठ उल्लेख गर्नुहुन्छ । ‘दुर्भाग्य नै भन्नुपर्छ, हलिउड स्टुडियोभन्दा पनि राम्रो देशमा जन्मेर पनि बाँदर आचरणले गर्दा हामीले स्वर्गजस्तो देश नेपाललाई न अस्ट्रियाजस्तो बनाउन सक्यांै, न त स्विजरल्यान्डजस्तो’ अर्को सन्दर्भमा उहाँको टिप्पणी छ ।

नेपालको अवस्था बुझ्न ‘यात्रा विदेशको चिन्ता स्वदेशको’ निकै सहयोगी स्रोत सामग्री हुनेछ । पित्तथैलीमा पत्थर जमेर १० वर्षसम्म दुःख पाइरहँदा पनि श्रेष्ठलाई नेपालका डाक्टरले ग्यास्ट्रिक भन्दै औषधी खुवाइरहेको, फुटबल खेल्दा खुट्टा नै बाङ्गो हुने गरी

घुँडामा समस्या हँुदासमेत उहाँलाई ३५ वर्षअघि मर्केको खुट्टामा ब्यान्डेज मात्र लगाइदिएर वीर अस्पतालबाट डिस्चार्ज गरिएको, परिणामस्वरुप जीवनभर खेलजीवनबाट संन्यास लिन बाध्य हुनुपरेको जस्ता मार्मिक सन्दर्भले किताब भरिएको छ ।

किताबमा सञ्चारविद् प्रा. पी खरेल, नागरिक समाजका अगुवा तथा चिकित्सक डा. सुन्दरमणि दीक्षित, प्रखर वक्ता पूर्वप्रधानसेनापति रुक्माङ्गद कटवालजस्ता वरिष्ठ र बहुचर्चित व्यक्तिहरुले आ–आफ्ना धारणा पनि प्रकट गर्नुभएको छ । २०७६ वैशाख ४ गते ६१ वर्षको अल्पायुमै दिवंगत भएका श्रेष्ठका बारेमा उहाँका पुत्रहरु दिरेकलाल श्रेष्ठ र अनुजलाल श्रेष्ठले पितामाथि गरेको विश्लेषण पनि पुस्तकमा समेटिएको छ जो मिडिया उद्योगलाई स्थायित्व प्रदान गर्न चाहने हरेक नेपालीका लागि पठनीय सन्दर्भ बनेको छ ।

पुष्करलालले ६० वर्षपछि सक्रिय पत्रकारिता तथा मिडिया व्यवस्थापनको नेतृत्वबाट आंशिक अवकास लिने र चारवटा किताब लेख्ने जानकारी गराउनुभएको थियो । यसमा यात्रा वृत्तान्त, राजनीतिक गतिविधि, आम सञ्चार र आत्मकथा गरी चार विधामा कलम चलाउने र पहिलो पुस्तक ६१औं जन्मोत्सवका दिन २०७६ साल श्रावण २५ गते विमोचन गर्ने उहाँको योजना थियो । हरेक दिन डायरी लेख्ने उहाँसँग पुस्तकका लागि पर्याप्त सामग्री पनि थिए । तर, उहाँसँग समय रहेनछ, बीचमै यस संसारलाई छोडेर जानुप¥यो । उहाँको सोही इच्छा पूरा गर्ने यो पहिलो प्रयास हो । उहाँ स्वयंले लेख्ने जीवन–कथा प्रकाशनको सपना उहाँको जीवनसँगै समाप्त भएको छ, तर बाँकी तीन विधामा उहाँले लेखेका आलेखहरु कामना समूहसँग सुरक्षित छन् ।

कुल ३४८ पृष्ठको मोटो गाता (हार्ड कभर)मा प्रकाशित ‘यात्रा विदेशको चिन्ता स्वदेशको’को मूल्य रु. १,२५० राखिएको छ भने पेपर ब्याकको किताब मात्र रु. ७०० मा प्राप्त गर्नसकिन्छ । श्रेष्ठको जीवनीमा आधारित अघिल्लो कृति ‘कलम’जस्तै यस प्रकाशनलाई पनि सफल बनाउन प्रकाशकका तर्फबाट हामी सम्पूर्ण श्रद्धेय पाठक वर्गमा सादर अनुरोध गर्दछौं । मुलुकभित्र मुख्य शहरमा रहेका प्रभावशाली पुस्तक पसल तथा पत्रपत्रिका विक्रेताबाट खरिद गर्नसकिने यस पुस्तकका लागि काठमाडौं उपत्यका पाठकहरुले अनलाइन खरिद पनि गर्नसक्नुहुनेछ । इच्छुक व्यक्तिले सीधै ९८५१०७२००४ वा ९८४१४०३७७३ मा फोन गरेर पनि किताब मगाउन सक्नुहुनेछ ।

Date : Mangsir 15, 2077 (November 30, 2020) – Monday