Factsheets

 


 

 The first evening daily in Nepal that energized a lot of follower publishing in later years but continues to be the market leader. Mahanagar the tabloid news daily was introduced for Kathmandu valley in 1992. Focused on city news that developed during the day, the eveninger made an immediate appeal with earnest readers who desired to be fed with news currency.

Attached to the Group's publishing objectives of providing readers with insight into the developing situations of public interest, news analysis and reportage of value are carried into the four-page tabloid, meeting reader aspirations in greater measure. This is where Mahanagar distinguishes once again from the rest of the daily tabloids.

Regular Readers :100,400 in a day(Average)


Strengths: Mahanagar the vernacular eveninger commands good penetration among city male adults particularly the white collar workers and businessmen across the valley.
 


Fact-sheet on Mahanagar
Circulation: 12550 Copies Daily in three district s of kathmandu valley
Readership By Sex
Male
88
Female
12
Readership By Age
16 to 20 04
21 to 25 14
26 to 35 22
36 to 45 26
46 to 55 23
56 to 65 11
Readership by Economic Groups
Strata A
02
Strata B
25
Strata C
46
Strata D
24
Strata E
03